How to tell if you’re ready to outsource certain parts of your photography business can be tough. I mean obviously you love your job photographing clients, so you don’t want to give that up, but how about the rest of your work?
Do you love it?
Do you have time from it?
Are there certain parts that you procrastinate or even loathe?
I get it. I’ve been there and as a proud outsourcer of work, I cannot wait to help you discover if you’re ready to trade doing for delegating.
Let’s get started.
So You’ve Thought About Outsourcing
I know this story all too well, friend. You’re performing a task that you absolutely cannot stand doing nor do you have the time for, and you tell yourself you need to hire help.
You huff and puff, do the thing anyway, and make a mental note to find a virtual assistant afterward.
But, you don’t. You convince yourself that it’s not the right time or you want to save money and do it yourself. Maybe you’ll revisit this thought in a few months.
So, let’s dive into some free biz coaching, and I’ll ask you the same thing I ask my coaching clients:
How much is it costing you not to outsource?
Time with your family?
Your mental health?
Oof, am I right?
Now let’s get practical and see where you can start.
How to Diagnose What to Delegate
We’re going to break this down into 4 separate parts:
1. What you like + what you’re good at
2. What you don’t like + what you’re good at
3. What you like + aren’t good at
4. What you don’t like + aren’t good at
Grab a sheet of paper, open up a Google Doc, and created these 4 sections and let’s get started.
What You Do Like + What You’re Good At
With each section, we’re going to start with a brain-dump like session. Pretend it’s just you and me sitting across from one another (probably via Zoom) chatting this out coffee style.
Under this section, I want you to jot down at least 5 things you like doing and that you’re good at. Being as you’re a photographer, you already have a few like photographing clients, but this is your time to get really specific on the photography you really like and are really good at.
Take your time and under ‘photographing clients’ list your niche.
After that, list out at least 4 more tasks you actually like doing and that you’re good at. Get specific.
These could be:
Editing, client communication, timelines, etc.
What You Don’t Like + What You’re Good At
So, here’s where it gets fun. I know there are some tasks in your day-to-day that you’re good at. Maybe it’s writing, maybe it’s your sales calls, whatever it is.
But, you cannot stand performing this task one more time.
Am I right?
However, you’re incredibly afraid that if you don’t do these particular tasks that your biz will crash and burn.
It’s okay, it’s just us here – you can be super honest.
Alright, now that you’ve mentally identified those things, it’s time to list them out.
Jot down 3 to 5 tasks now.
What You Like + Aren’t Good At
You know all those things you wish you were good at but don’t have the time to practice?
Making and creating presents.
Pitching yourself to podcasts.
Teaching in Facebook groups.
Starting a digital shop for photographers.
It’s time to get dreamy and list those out, too. Do me a favor and leave nothing on the table here. If you’ve ever spent time mulling over how you wish you had time for “xyz” but have put it off because of lack of time in your schedule – write it.
List 3 to 5 things for this section.
Then, I want you to look at that list and ask yourself if your business would benefit from you being able to execute these tasks.
Yes? No? Which ones specifically?
What You Don’t Like + Aren’t Good At
This will by far be the easiest section for you to fill out unless there aren’t may things you don’t like doing and aren’t good at.
Earlier we talked about what you don’t like plus what you’re good at, now it’s time to list ou tall the things you don’t like and you’re not good at.
Is it your inbox?
Or your lack of systems and SOPs? (Standard Operating Procedures)
Do you loathe creating your own Pinterest or blog graphics?
Whatever it is, it’s time to jot down at least 3 to 5 tasks here as well.
Your Delegation Plan
Starting with ‘What you don’t like + aren’t good at’, circle everything you’re ready to delegate. Better yet, what you wish you could have delegated 3 months ago.
Here’s the rule: you have to circle at least 2 things.
Now, if you’re really ready to scale your biz and get your time (and life) back, make a 30-day plan to outsource one of those 2 things.
Let’s say you decide on a virtual assistant to help you with some organization and daily client communication tasks.
Take the keyword ‘virtual assistant’ and pop it into Instagram. Find 3 to 5 candidates and set up Clarity Calls with them. Then, make your first hire!
Boom, your first coaching session is over and you’re about to make your first hire. Way to grow.
Wanna work with me 1:1 to get my eyes on your photography business, and help you fuse your faith into your biz?
You got it, friend! Click the link below to schedule a discovery call to see if we’d be a good fit to work together! I’ll start prepping your strategy in a Google doc now! 😉🥂
Looking for more helpful photography tips? Feel free to binge on these blog posts, or pin ’em on Pinterest for later! 👇🏼
If you’re short on time, follow me on Pinterest – and you’ll get these kinda tips delivered straight to your feed! You know… when you’re scrollin’ through Pinterest with coffee in hand, ready to take on the day… or, procrastinate.
Whatevs. Pinterest biz sesh, anybody!? 😎🥂